Every WhatsApp interaction Flowella handles is written back to the HubSpot contact record as a timeline activity, labelled Flowella: WhatsApp Forms Integration. This gives your team a full history of WhatsApp engagement next to email, calls, and meetings. Each activity type is also exposed as a Flowella workflow trigger, and can be used with HubSpot’s Delay until event occurs action to pause a workflow until the contact does something on WhatsApp.Documentation Index
Fetch the complete documentation index at: https://knowledge.flowella.io/llms.txt
Use this file to discover all available pages before exploring further.
Activities tracked against a contact
| Activity | Recorded when | Workflow trigger | Use with Delay until event |
|---|---|---|---|
| Form completed | A contact submits a WhatsApp Flow form sent by Flowella | Form Completed | Yes |
| Message sent | Flowella sends an outbound message or template | Message Sent | Yes |
| Message read | The contact opens a message Flowella delivered | Message Read | Yes |
| Reply received | The contact sends a free text reply | Text Reply | Yes |
What each activity records
Form completed
Logged when a contact completes a WhatsApp Flow form. The activity records:- Type: Template
- Source: WhatsApp Flow
- Form: the name of the form completed, for example Get Started
- Links: View submission, View in Flowella
Message sent
Logged when Flowella sends an outbound message or template to the contact. The activity records:- Direction: Outbound
- Type: Template or Text
- Status: Sent
- Template: the template name, for example
flowella_form_reminder - Links: Open in Inbox, View in Flowella
Message read
Logged when the contact opens a message Flowella delivered. The activity records:- Direction: Inbound (receipt)
- Type: Text
- Time to read: how long after delivery the contact opened the message
- Links: View message in Flowella
Reply received
Logged when the contact sends a free text reply. The activity records:- Direction: Inbound
- Type: Text
- Message: the content of the reply
- Response time: how quickly the contact replied
- Links: Open in Inbox, View in Flowella
Using activities in workflows
The same four activities power Flowella’s HubSpot workflow triggers. You can enrol a contact when an activity occurs, or hold a contact at a Delay until event occurs step until it does.| Activity | Workflow trigger | Typical use |
|---|---|---|
| Form completed | Form Completed | Process form answers, then branch on the response |
| Message sent | Message Sent | Log outbound activity or start a follow-up timer |
| Message read | Message Read | Follow up only after the contact has seen the message |
| Reply received | Text Reply | Route the contact based on what they replied |
The strongest pattern is send then wait: send a template, add a Delay until event occurs step set to a Flowella event such as Form Completed, then branch on whether the event happened in your chosen window. See Workflow actions for the full setup, including how to filter the Text Reply trigger on message content.
Finding activities on a contact
Open any contact record and look at the Activities timeline. Flowella events show under the Flowella: WhatsApp Forms Integration label. To see only WhatsApp activity, filter the timeline by that activity type. These same activities feed the contact and conversation properties used in Reporting and dashboards.Related
Workflow actions
Set up Flowella triggers and actions in HubSpot workflows.
Reporting & dashboards
Report on WhatsApp activity alongside your other channels.
Custom channel
Bring WhatsApp conversations into the HubSpot inbox.
Using the inbox
Read and reply to WhatsApp conversations in Flowella.